LIVE SINCE — 1981

Y26

Who, What, Y

I'm Yordy van der Werff, a multidisciplinary creative building
brands and experiences through strategy, technology, and craft.

I help build work that holds up under pressure. I don't believe in campaigns that perform for a quarter. I develop ideas that travel, systems that scale, and identities that endure when media shifts.

Portrait

Creativity as
an open space

I thrive in creating spaces where creativity, in all its shapes and forms, is
celebrated, understood, and allowed to grow. Where people feel at home.
Where the work we make actually matters.

Because when the work matters, it transforms a crowd into an audience.
Finds a place in their hearts and minds. And that's the only place a brand
truly thrives.

Portrait
Timeline
  • 2006 CREATIVE AT TBWA NEBOKO
  • 2009 FOUNDED ALWAYS BE BOLD
  • 2017 CO-FOUNDED RŌNIN AMSTERDAM
  • 2017 SOTD RŌNIN AMSTERDAM
  • 2018 SOTD RANDSTAD HUMAN FORWARD
  • 2020 SOTD HERC AGENCY
  • 2020 SOTM VREDESTEIN NEW HORIZONS
  • 2021 SOTD PATTA X TOMMY I
  • 2021 SOTD MANOLO BLAHNIK ARCHIVES
  • 2022 GOLD & SILVER LOVIE AWARD MANOLO BLAHNIK
  • 2023 SOTD PATTA X TOMMY II
  • 2024—2026 CREATIVE DIRECTOR AT MOLLIE